Luxottica is the global leader in design, manufacture and distribution of fashion, luxury and sport eyewear with high technical and stylistic quality. Its brand portfolio includes iconic proprietary brands such as Ray-Ban, Oakley, Vogue Eyewear, Persol, Oliver Peoples and Alain Mikli. Luxottica is the exclusive licensor of all the eyewear collections for Giorgio Armani, Bulgari, Burberry, Chanel, Dolce & Gabbana, Michael Kors, Prada, Ralph Lauren, Tiffany & Co., Valentino and Versace.
Our client was Luxottica Wholesale (Thailand), who wanted to build a new way to connect with its local partners as distributors and buyers. For this B2B communication, MOST 2414 has collaborated with the company team in Bangkok with the goal to create and design the What’s New in Luxottica Thailand newsletter.